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01

Web development

The web is still the most honest place to put a product. We treat it that way.

Problem

Most web properties age badly because they were assembled, not designed.

Pages get slower. Content models collapse. The CMS fights the design. Engineering cannot change a headline without a ticket. We rebuild the web layer as a product: structured content, measured performance, and an interface people can actually run.

  • Sites that look finished and behave unfinished
  • JavaScript-heavy pages that hide weak information architecture
  • No path from design intent to a maintainable frontend
  • Relaunches that ignore search, accessibility, and operations

Capabilities

What this work actually includes.

01

Product websites

Narrative sites for companies that need to explain a serious product without looking like a brochure.

02

Web applications

Authenticated products, dashboards, workflows, and customer portals with real state and real constraints.

03

Design implementation

Frontend that respects typography, motion, and spacing — not a rough approximation of a file.

04

Content architecture

Models that editors can use, structured for growth instead of a pile of pages.

05

Performance & accessibility

Core Web Vitals, semantic markup, keyboard paths, and contrast as delivery requirements.

06

Integrations

CMS, analytics, payments, identity, and internal APIs connected without turning the site into glue.

Technology

Tools we reach for here.

  • TypeScript
  • React
  • TanStack
  • Next.js
  • Astro
  • Node.js
  • GraphQL
  • REST
  • PostgreSQL
  • Tailwind CSS

Approach

How we deliver it.

  1. 01

    Map the job of the site

    Who arrives, what they need to understand, and what action is actually valuable.

  2. 02

    Design the system, not just pages

    Type, layout, and components that can hold new content without a redesign.

  3. 03

    Engineer for change

    Routing, data fetching, and content boundaries that a future team can extend.

  4. 04

    Measure the obvious things

    Load, interaction, conversion paths — then keep them from drifting.

Use cases

Where this tends to land.

Product marketing sites

A public face that can carry a complex offering without drowning in slogans.

Customer portals

Self-serve accounts, billing, documents, and support that reduce operational load.

Internal web tools

Operational software that lives in the browser because that is where the work already is.

Content platforms

Publishing systems with structure, not a blog template stretched past its limit.

FAQ

Useful questions.

Both. The same discipline applies: information architecture, performance, and a frontend a team can maintain. The difference is the product, not the craft.

Start a project

Start a web project.

A short note is enough. We will come back with questions, not a pitch deck.